Data 360

A unified customer view, actionable in real time.

Data 360 (formerly Data Cloud) brings all your data sources together to power marketing, sales, service and your AI agents.

Approach

Trusted data first

CRM connectors, cloud storage, Ingestion API: your data flows in cleanly and continuously.

Data model, identity resolution and Calculated Insights for a single source of truth.

Segments, Data Actions and Data Graphs powering your journeys and your agents.

Project